NASCAR To Represent Michael Waltrip Racing Licensing Business

[morphius7777]

I'm not sure if this is a good thing or not.

NASCAR To Represent Michael Waltrip Racing Licensing Business: NASCAR and Michael Waltrip Racing announced today a new partnership in which NASCAR will become the sole licensing representative for the race team. The agreement includes all driver marks within the Michael Waltrip Racing team, including David Reutimann, Martin Truex Jr., Michael Waltrip, as well as young future stars Trevor Bayne and Ryan Truex. With this agreement, NASCAR's licensing business, headquartered out of Charlotte, N.C. at the NASCAR Hall of Fame, will utilize its assets to grow the licensed product business and provide retailers with new and more comprehensive product options for the MWR team, including track merchandise opportunities, e-commerce channels and national retail outlets. NASCAR will also provide retail development, new business, marketing, public relations and media assets in expanding the licensed product portfolio that includes apparel, collectibles, novelty, gifts, headwear and other non-traditional licensing concepts.(NASCAR)(1-14-2010)

[Ron3fan]

humm, i wonder if it is good or bad as well.

[Hamlinfan]

Interesting out of all the teams

[unionjack1940]

very interesting. makes you think

[ODSpice14]

My guess is this might be the first of many. Might be what they were talking about the negotiations teams were having with MA

[ronmcc]

I know another driver is in negotiation as well and they want a lot more drivers than his own.I wouldnt be surprised if you see some old names pop up yet again.

[harley2001]

Could this mean higher or lower prices for anything MWR?

[ODSpice14]

I would think the same its not a change in products